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Aug 24, 2019

Today on the show we’ll be talking a lot about mindset, techniques for optimizing your life, and marketing, marketing, marketing. My guest, Scott Martin has been a professional strategic marketer for as long as he can remember. He’s worked for big agencies, startups, and founded multiple growth marketing and content-related businesses. He has a passion for the the outdoor and adventure space,  especially if it involves being in the backcountry with his snowboard or near a big swell with a surfboard, and he’s largely built his businesses with those types of clients in mind. He is the founder of Groundswell Origins, and co-founder of Laundromat Studios - a content creation company, and Swellness which is a surf inspired fitness and wellness company. 

Scott has spent the last year on a pilgrimage of sorts. Through a couple of eye-opening and life changing experiences, he decided to double down and invest in himself. He’s been to countless conferences, seminars, and summits - met and learned from huge household names, and read and travelled constantly - all in the name of optimizing his mindset, perspective, and skill set. 

In this episode in particular, Scott and I talk a lot about Tony Robbins, because at the time of recording we had literally just finished a 4 day event with Tony. Scott had been talking to me about this event for months, and I finally decided what the hell, I’ll give it a try. Let’s just say, I was pleasantly surprised. Regardless of whether you have either a good or bad connotation of Tony, all I ask is that you keep an open mind to what we talk about, and more broadly to Tony’s approach if you decide to research him.  No matter how whacky or out there it may seem my bet is that you might just get something profound from it. 

The Adventurepreneur Playbook Podcast reveals the fears, habits, hacks, and mindset of big-name and up-and-coming entrepreneurs who have built their passions into startups, small businesses, lifestyles, or personal brands.

Adventurepreneurs are thrill seekers, explorers, fun hogs, thought leaders, influencers, and lifestyle designers. They are the people brave enough to not let traditional definitions of success confine them. They are often irreverent misfits and risk takers, living life on their own terms.

This podcast dissects the success formulas of such people, who make a living as activists, professional athletes, startup founders, travelers, non-profit leaders, film-makers, artists, outside the box thinkers, and non-conformists.

This is a show created for the adventure community and those looking to live an epic life. Whether you want to learn the tricks of the trade, be inspired, have a good laugh, be more productive, or start living the life you always wanted, The Adventurepreneur Playbook can and will help you kick ass at life.


The Groundswell Podcast—interviews legends in marketing and business, as well as the influential and the fascinating across industries, to learn about what it takes to create sustainable growth in your bottom line and impact. Each episode is infused with agency-level insights with practical takeaways for small to big businesses.


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